Group Programme – Introduction to Conservation Social Science

Do you run a conservation team, project or network? 

Does your work require an understanding of the people who are affected by the conservation topic you work on?  Would your efforts have more impact if you had insight into what those people know, feel or do in relation to your subject? 

Perhaps you…


are the champion for social science in your organisation?


are already seeking out social science evidence, connecting with social scientists or working on interdisciplinary projects?


already know the impact that understanding people can have for your organisation’s mission and want to give others a chance to share your insight?

Group Programme

12 month course access plus online workshops with Dr Rebecca Jefferson


Module 1 - Understanding conservation social sciences


Module 2 - Demystifying social sciences methods


Module 3 - How to add more social sciences to your work


Including - Recorded lessons, Course Workbook and Online Workshops

This Group Programme will deliver our successful Introduction to Conservation Social Science course to your team


You will all gain a foundation in what conservation social science is, the methods used to gather social science evidence and the ways in which you can integrate it into your work.  This collaborative approach to the course allows your team to build individual and collective capacity.  You will explore the specific ways in which social science can enable your team to have greater impact.

The Group Programme includes an individual study component and a series of workshops over four weeks to facilitate collaborative learning.  The content of the workshops aligns with each of the taught modules, and are tailored to your specialist interests and needs.

The programme starts with a workshop to introduce the course and launch Module 1.  The following three workshops provide space to explore each module through question and answer sessions and additional group activities.  


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Module 1

Understanding conservation social sciences

An overview of the disciplines of social sciences, motivations and myth busting conservation social science. 

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Module 2

Demystifying social sciences methods

An introduction to questionnaires, interviews and focus groups, exploring the importance of qualitative and quantitative data, and human ethics principles for conservation social sciences.

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Module 3

How to add more social sciences to your work

The barriers and opportunities for integrating social sciences in conservation and identifying conservation social sciences priorities in your work.

Through completing this course, your team will gain a solid foundation in social science disciplines and methods and how these can be usefully applied to conservation. 

The course will provide your group with a springboard to advance their understanding and application of conservation social sciences.

What you get:

Recorded Lessons with access for 12 months 

Complete in your own time (approximate completion time one day)

Course Workbook

Downloadable PDF workbook with associated tasks to complete alongside the lessons

Four online Workshops over Zoom

The group comes together to connect with Dr Rebecca Jefferson for question and answer on that week’s module, discussions and breakouts to explore the course content and how it relates to your projects.   We’ll find a regular time for the four workshops which works for you.  We offer these over a range of time zones to meet the needs of your group.

“Rebecca managed to create a comfortable and open environment online and the sessions were very interactive – allowing us to speak with other attendees and learn about one another’s conservation work. The course, and integration of an interdisciplinary approach, will really help us to further embed the SMNR principles here in Wales and I can see it really helping us to achieve multiple benefits.”

Amy Martin – Specialist Advisor: Sustainable Management of Marine Natural Resources,

Natural Resources Wales

So to recap – this course will:

Provide your team, organisation or project with the knowledge of what social sciences are so that they are comfortable exploring it when they hit a challenge – so that it doesn’t seem quite so overwhelming.

Help your team become familiar with terminology so that they can talk to social scientists, as colleagues, collaborators or partners.

Teach you why qualitative data is really important – and not just anecdotal story telling.

Give you the confidence to focus on the areas of conservation social sciences which are most valuable to your group.

Support you to get past the imposter syndrome which keeps you from asking the questions, building the networks and stepping into the social sciences as fully as you want to.

Help you slot that missing jigsaw piece into your work.

Help you access the conservation social sciences which will allow your work to have greater impact.

If you think this opportunity could be a good fit for a group you lead, please email us ( and we’ll explore what you need.


How to Book

If you think this opportunity could be a good fit for a group you lead, please email us and we’ll explore what you need.

Who is Dr Rebecca Jefferson?

Dr Rebecca Jefferson is the Founder of Human Nature. A social enterprise that empowers conservation professionals, organisations and households to have a more positive impact on the planet through training, collaboration and support.

Rebecca initially trained as a biologist, and with her interdisciplinary PhD in marine sciences she ‘crossed over’ into the world of social sciences. Though rather than bridging a divide, she prefers to see social sciences and environmental conservation as collaborators.

In her teaching and research across the academic, public, private and not-for-profit sectors she has seen time and time again the power of bringing the natural and social sciences together to influence policy and ‘green’ behaviours.

Rebecca sees the growing appetite in individuals and organisations to do better – the desire to make changes to how they go about life and business so they have a more harmonious relationship with the natural world.

More than this, Rebecca firmly believes in the potential for people to be a force for good as we tackle ecological and climate crises – humans don’t have to be part of the problem, they are the solution.

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